Two co-founders, zero devs
My business partner and I have the sales and ops side covered but neither of us writes code. We've been putting off finding software development services for too long and a recent lost deal finally convinced us to stop waiting. Where would you start?
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Honestly been exactly where you are, strong on the business side but completely dependent on finding the right technical partner. Lost a deal ourselves before we got serious about it which stings but sometimes that's what it takes. We eventually found AI strategy consulting and what helped was that they didn't just wait for a detailed spec, they actually helped us figure out what we needed first. For non-technical founders that initial scoping support makes a huge difference. I'd start there and see how the first conversation goes.